Private review draftJuly 2026Working title

A live software-cost teardown

Bring One Renewal.

A private 60-minute working session for four to eight CEOs and operators. Three people bring one upcoming software renewal. The room turns four redacted facts into a next action, an owner, and a date.

Pilot 01

60minutes
Cases
3
People
4 to 8
Documents
0

The simplest description: three real software decisions, worked in the room.

01

The actual thing

This is a working room.

Each case starts with four facts: vendor, annual cost, paid seats, and renewal month. The participant explains the workflow. The room tests usage, operating dependence, switching effort, commercial leverage, and whether ownership deserves investigation.

Contracts stay private. The session produces a working answer and the next internal conversation. Legal, procurement, finance, and security review still happen in the company.

A sample case

Work the decision, not the document.

VendorCRM platform
Annual cost$240,000
Paid seats120
Approx. active72

Current working answer

Renegotiate

The workflow still matters, but the commercial shape no longer matches actual use.

Next moveEnter the vendor conversation with a specific request and fallback.

This click-through shows the structure. A live room reaches the answer from usage, dependence, switching effort, commercial leverage, and internal ownership.

The 60 minutes

A hard clock. Six moves.

  1. Frame the decision

    Keep, renegotiate, replace, or investigate owning.

  2. Set the room rules

    No contracts, screenshots, recording, or sales pitch.

  3. Work three live cases

    Twelve minutes per case, with one decision at a time.

  4. Compare the cases

    Name the fact that changed each working answer.

  5. Hand off the tools

    Each participant leaves with a marked worksheet and reusable templates.

  6. Close the room

    Confirm the next conversations and return every marked worksheet.

The prepared opening case

The cash and the valuation never get added together.

The opening teaches the room how to separate steady-state savings, calendar timing, and potential enterprise value before a participant case appears on screen.

Annual SaaS retired$1.0M
Build cost$500K
Recurring annual savings$925K
Potential enterprise value at 9x$8.3MA valuation lens, separate from cash return.
Timing note

The steady-state division recovers a $500,000 build after about 6.5 months of full savings. A project-level payback must also show when contracts roll off and costs are paid.

The room promise

Bring the facts. Keep the contract.

The first-room hypothesis

Free once. Learn fast. Price the proven version.

The first host supplies a private room, screen, three complete four-line intakes, and a candid 20-minute debrief. Sam supplies the preparation, facilitation, and participant tools.

First room
Free
Later price test
$4,500
Travel
Separate

Review this version

Five decisions before anyone sees an invitation.

  1. 01

    Does the session itself make sense?

  2. 02

    Keep “Bring One Renewal” or rename it?

  3. 03

    Approve the free first-room terms?

  4. 04

    Make seven-day intake deletion a public promise?

  5. 05

    Choose the first host only after the format is approved.